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Google Analytics Goals and Conversions – How to Setup

Google Analytics Goals and Conversions – How to Setup

In this training for Google Analytics we will go through Google Analytics Goals and Conversions setup for more advanced tracking. Tracking your goals is critical to monitoring performance from your PPC ads, SEO, email marketing, and any other marketing channels you need to evaluate.  Learn more...

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How to Optimize Responsive Search Ads in Google

How to Optimize Responsive Search Ads in Google

In this training for Google Ads, we go through how to optimize Responsive Search Ads (RSAs) inside your Google Search Ad campaigns.   Google Ads officially removed Extended Text Ads (ETAs) at the end of June 2022. The Extended Text Ads will still run, but you cannot edit them or create new...

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How to Setup Universal Google Analytics Account

How to Setup Universal Google Analytics Account

In this training we discuss how to setup a new Google Analytics account from start to finish. Specifically, this is for a Universal Analytics account. We go through step by step for setting up the account for beginners to experts.    Read Video Transcript Here: Okay in this next video...

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What is Geofencing Marketing and How Does It Work?

What is Geofencing Marketing and How Does It Work?

Are you looking for new ways to generate quality leads for your local company this year so that you can boost your sales? If so, geofencing may be exactly what you're looking for.  If you're wondering what is geofencing and how can it help my business, keep reading. Generate local leads and...

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Keep Them Coming Back: How Hotels Can Use PPC for Events

Keep Them Coming Back: How Hotels Can Use PPC for Events

If you're a hotel owner or event manager, you're probably doing your best to hold events creatively these days. Unfortunately, it's still more difficult to keep your event rooms full than it used to be. In 2022, things have started picking up for events again - corporate events, parties, wedding,...

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How to Create PPC Ads for Realtors

How to Create PPC Ads for Realtors

Challenges for PPC Ads for Realtors What makes pay-per-click advertising different for realtors? Why are successful realtor PPC ads harder to come by? Long-Term Leases Most people who own a home or live in an apartment are there for the long-haul. At the very least, an apartment tenant will have a...

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Web Design Tips for Real Estate

Web Design Tips for Real Estate

According to a study performed by the University of Michigan, there was an increase of 13.6% in the number of housing units in the United States. The demand for housing has only increased since then and massive real estate investments across the nation indicate the housing market is ripe...

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Online Advertising Tips for Real Estate

Online Advertising Tips for Real Estate

Online marketing for Real estate companies is a great way to get new clients. However, it’s not always as easy as many people expect to find the right audience. Fortunately, you’re able to leverage online advertising to help connect you with your audience. Let’s explore how you can do so. Leverage...

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